GROWTH MARKETING
Driving revenue and pipeline opportunity to support great ideas
Makris Marketing's team of growth marketing specialists create and execute GTM strategies designed to boost ROI, improve market share, and set your business up for continuous success. We build and deliver results-driven campaigns through:
Not sure where to begin? Get started with:
GTM Strategy
Need to build your customer base when entering new markets? No problem. We tailor multi-channel marketing strategies for GTM launches across new markets, territories, and more. We use social channels and partnerships to raise brand awareness, find and engage your audience through data building, and nurture new prospects through organic and digital marketing efforts.
Partner Marketing
We form and manage partner relationships, keeping regular communication between the partner and your business, and ensuring all deliverables are created and delivered on the agreed schedule. These deliverables include but are not limited to social media posts, newsletter banners, paid advertising, website content and management. We partner with businesses that are relevant and impactful in raising your brand awareness.
Social Media & Community
Manage and create social media campaigns across all relevant channels (Facebook, LinkedIn, Instagram, Twitter, TikTok etc). We create digital assets and copy with key messaging on a weekly basis, to boost and maintain brand. We also engage with influencers and the community to ensure your brand is top of mind in your industry.
Have an idea where you want to take your marketing, but need the extra hands to get it done? We can help with:
Content Creation
We create engaging content designed to attract and convert customers. Our blogs, website content, and marketing assets are purpose-built to push customers through your sales funnel - this approach means creating persona-led content from prospects at the awareness level, through to customers at the cross-sell level, ensuring highest rate of conversion.
Email Automation
We build and deliver email campaigns both as a lead generation tool, and to nurture and cross-sell to your current clientele. This includes developing copy, creating HTML or plain text emails across key messaging, and driving conversions through targeted campaigns. We have experience using Adobe Campaign Manager, MailChimp, SharpSpring, HubSpot, Pardot, and more.
Digital Marketing
We deliver impactful digital marketing support to boost you brand, and increase conversions. This is achieved through website management and optimisation, SEO auditing and maintenance, paid media advertising (Meta, LinkedIn, Google, Bing, Twitter, TikTok), and digital marketing consulting.
Copywriting
When entering new markets, launching new products, or simply refreshing your brand, we understand the attention and care required that goes into creating messaging that speaks to your specific audience(s). We create copy for your website, social media posts, emails, and general communications. We always ensure that the language we use across channels is consistent, and optimised for search engine against keywords discovered during SEO auditing.
Events
As part of the effort to build market share, and become a known competitor in your industry, we also have extensive event marketing expertise both for 3rd party and internal events. We create the strategy for your event or event presence against audience and goals, and then market your event/presence at an event to generate MQLs on the day.
Reporting
Everything we do is tracked against your company's KPIs, and reported on at a regular cadence. We do this to allow for open communication on our progress toward to your objectives, and keep our reports up to date to ensure that we are tracking well against targets. We also recommend to have regular catch-ups where we review these reports, and allow space for adjustments as you see fit, as we progress through the campaign.
We offer a tailored and impactful solution for your business to reach new heights, as you navigate growth, ensuring ROI on marketing efforts.